It took a week, but Amazon CEO Jeff Bezos finally did the right thing – and in the end, what Amazon did to create a controversy about its popular Kindle device, and how it handled the fallout, offer valuable lessons for companies on the cutting edge of the digital media economy. It all started with an old book, ironically George Orwell’s 1984 , which tells the story of a totalitarian dictatorship overseen by a mysterious tyrant called Big Brother . Some editions of Orwell’s book are still

Source:Big Brother Riles Kindle Customers